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Business Communication

Business Communication

Business Communication

Business Communication encompasses written, reading, oral or spoken and listening skills. Apart from a comprehensive coverage of the theoretical concepts, the book interweaves a large number of thought-provoking situations; important tips and suggestions; and anecdotal examples. With its approach and focus, the UG/PG students of business management and commerce streams and professional courses will find this book an indispensable course book, both in full-time and distance learning programs.

Salient Features:

Comprehensive coverage of theoretical concepts, both in verbal and non-verbal communication, for the students to build a strong background.
In-text exhibits of thought-provoking situations for the students to analyze.
End-of-chapter exercises for the students to apply the concepts learned in the chapter.
End-of-book fifteen short cases with questions, for discussion in the classroom.
Dedicated chapters on Report Writing, Corporate Communication, and Marketing Communication.
Special coverage on job application, resumes, group discussion, interview and career seeking.
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PRP: 154.61 Lei

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Acesta este Pretul Recomandat de Producator. Pretul de vanzare al produsului este afisat mai jos.

123.69Lei

123.69Lei

154.61 Lei

Primesti 123 puncte

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Primesti puncte de fidelitate dupa fiecare comanda! 100 puncte de fidelitate reprezinta 1 leu. Foloseste-le la viitoarele achizitii!

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Descrierea produsului

Business Communication encompasses written, reading, oral or spoken and listening skills. Apart from a comprehensive coverage of the theoretical concepts, the book interweaves a large number of thought-provoking situations; important tips and suggestions; and anecdotal examples. With its approach and focus, the UG/PG students of business management and commerce streams and professional courses will find this book an indispensable course book, both in full-time and distance learning programs.

Salient Features:

Comprehensive coverage of theoretical concepts, both in verbal and non-verbal communication, for the students to build a strong background.
In-text exhibits of thought-provoking situations for the students to analyze.
End-of-chapter exercises for the students to apply the concepts learned in the chapter.
End-of-book fifteen short cases with questions, for discussion in the classroom.
Dedicated chapters on Report Writing, Corporate Communication, and Marketing Communication.
Special coverage on job application, resumes, group discussion, interview and career seeking.
Citeste mai mult

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