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Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison

De (autor): Joe Calloway

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Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison - Joe Calloway

Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison

De (autor): Joe Calloway

review Goodreads

JOE CALLOWAY is a consultant on employee engagement and performance whose client list reads like a Who's Who of business--from newspapers in Sweden, hotels in Great Britain, and computer companies in South Africa to world brands like BMW and IBM. He speaks frequently on business trends and has been inducted into the International Speakers Hall of Fame. For more information, visit JoeCalloway.com.

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JOE CALLOWAY is a consultant on employee engagement and performance whose client list reads like a Who's Who of business--from newspapers in Sweden, hotels in Great Britain, and computer companies in South Africa to world brands like BMW and IBM. He speaks frequently on business trends and has been inducted into the International Speakers Hall of Fame. For more information, visit JoeCalloway.com.

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