"Representation matters, even when you're talking about a character such as Santa. Kids need to see characters that look like them." - Ariel Young

AJ is a young black boy who is super excited about his family Christmas and visiting with Santa Claus, until he realizes that all the toys on the toy aisles and all the Santa Claus decorations look nothing like him. Then, he visits with Santa and much to his surprise, even Santa looks nothing like him. AJ is confused and asks his parents, "Does Santa look like me?"

Sweet and affirming, Does Santa Look Like Me? is an ode to the importance of positive representation and diversity in popular characters like Santa for children. The gift of representation will empower kids of all races for years to come.

Does Santa Look Like Me? features vibrant Christmas artwork in the story's beautiful holiday illustrations and this family-friendly children's Christmas book gives the gift of diversity and inclusion this Christmas season.