Chen, Eve: - Eve Chen is a best-selling author, coach, serial entrepreneur, veteran growth marketer, and change driver with extensive experience from several global organizations. In 2015, she developed the Revenue Generation Value Chain (RVC) and a maturity framework to guide organizations to transform into high-performing systems with a methodical approach and align their resources to build a robust growth engine to exceed their goals. Currently, she leads The Growth Engine, a revenue performance consulting firm that focuses on helping business leaders accelerate their revenue results, and holds the position of Growth Experience Officer (GXO) for MOD Commerce, a global solution provider that helps retailers do more and sell faster. Eve has an MBA from the Macquarie Graduate School of Management and is on the boards of several tech startup companies.