Power Branding: Leveraging the Success of the World's Best Brands

De (autor): Steve Mckee

Power Branding: Leveraging the Success of the World's Best Brands

De (autor): Steve Mckee

McKee, Steve: - Steve McKee is president of McKee Wallwork & Company, an integrated-marketing firm recognized by Advertising Age as one of top ten small agencies in the US. He is a BloombergBusinessweek.com columnist and is the author of the Axiom Award-winning business book When Growth Stalls.

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Editie: Hardcover

Nr. pagini: 256

Cod: BRT9781137278845

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Power Branding: Leveraging the Success of the World's Best Brands

De (autor): Steve Mckee

Power Branding: Leveraging the Success of the World's Best Brands

De (autor): Steve Mckee

Descrierea produsului

S-ar putea sa-ti placa si

Marketing Analytics Practitioner's Guide, the - Volume 1: Brand and Consumer - Ashok Charan

What Great Brands Do

X Thinking: Building Better Brands in the Age of Experience - Jason Huang

Brands Don't Win: How Transcenders Change the Game - Stan Bernard

The Art of Excellent Products: Enchanting Customers with Premium Brand Experiences - Riccardo Illy

Standout Startup - Allyson Letteri

Customer Success Mindset - Jyotsana Shukla

#Sellout: How a Great Experience Can Help You #SELLOUT of Your Product - Kory Angelin

Marketing Superpowers: Build A Brand So Good That Getting Customers Feels Like Magic - Jon Davids

Growing Your Business - Sanjyot P. Dunung

The Beauty of Success: Start, Grow, and Accelerate Your Brand - Kendra Bracken-ferguson

Brands and BullS**t: Excel at the Former and Avoid the Latter. A Branding Primer for Millennial Marketers in a Digital Age. - Bernhard Schroeder

Branding: A Very Short Introduction

Aaker on Branding: The Playbook to Building Strong Brands - David Aaker

The Naming Book: 5 Steps to Creating Brand and Product Names That Sell - Brad Flowers

Brands and Branding

Career Warfare: 10 Rules for Building a Sucessful Personal Brand on the Business Battlefield - David D'alessandro

Red Marketing: Los Tres Ingredientes de Las Marcas Líderes - Greg Creed

De acelasi autor

Turns: Where Business Is Won and Lost - Steve Mckee

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