The Myth of Public Speaking is full of new and scientific insights as you discover the Slomoff Method(c), the unique brain-based system for communicating.

Dr. Danny Slomoff has coached over 25,000 business leaders, creating powerful, engaged communicators. Unlocking the current research on the neurons in the brain became the basis for his revolutionary method. This method avoids the pitfalls of techniques and instead provides a way to activate the magnificent neurological system for speaking.

The Myth of Public Speaking demystifies many of the goals of business communication. You will learn:

• 5 neurological behaviors of authentic executive presence.
• 10 characteristics of great communicators.
• 3 common communication errors that exist in every language and culture.
• It's not eye contact, it is mind contact that matters most when connecting to a listener or audience.
• How to create riveting content and stories.

This ground-breaking book offers stories from recognized executives in every industry, plus intriguing scientific research on talking, processing and retention. You will also grasp that success in business communication is how your teams, colleagues and customers process and retain what you say.