Winning the Professional Services Sale: Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity
De (autor): Michael W. Mclaughlin

Winning the Professional Services Sale: Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity
De (autor): Michael W. Mclaughlin
Professional services providers have had to rethink their sales methods and adapt to profound changes in the way customers buy services. In response, Michael McLaughlin presents a strategy for winning new business with a holistic approach to each customer relationship.
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Professional services providers have had to rethink their sales methods and adapt to profound changes in the way customers buy services. In response, Michael McLaughlin presents a strategy for winning new business with a holistic approach to each customer relationship.
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